TaylorMade Software, Inc.
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Vice President of Sales & Marketing
Economics-trained VP with banking and international transfer experience at Banco BISA; bilingual model who markets global brands.
Kathy Taylor is Vice President of Sales & Marketing with a foundation in economics and finance. She brings disciplined execution and a global perspective to brand growth.
Before tech, Kathy worked in banking at Banco BISA in Bolivia, focusing on international monetary transfers and client services across South America. She pairs formal economics training with hands-on finance experience.
A bilingual Spanish-English international fashion model, Kathy has promoted global brands and led campaigns across Latin America and abroad. She applies that market fluency to storytelling, partnerships, and go-to-market strategy.
Kathy invests in ongoing sales enablement: she is trained on Sophos sales curricula, including Sales Fundamentals, and Snowflake's partner Sales Professional track; she also completed Robin Robins' Technology Marketing Toolkit IT sales program.
At TaylorMade Software, she leads sales and marketing initiatives that connect business value to clear messaging, combining financial rigor with customer-centered design.